Bathroom design integrated with new technology to win the market elements

Recently, New York building designers DIY design 30 chandelier, are pasted with cutting paper after different, such as maps, phone books, novels, magazines and so on different paper, modelling is very bright. Now, the industry has gradually increasing product design input, sanitary industry is no exception.

At present, in the bathroom space fusion examples meet the eye everywhere. With television function surfing bathtub, faucet, shower screen music, and some human pyroelectric infrared sensor device, used in the night can play the function of automatic lighting products is also very attract the attention of consumers. With the development of science and technology, offbeat space bathroom has shower functions from simple to relax, enjoy.

Creative thinking in industrial design training camp
R & D is the golden key to open the door of the future development of the brand, while domestic Chuwei products homogenization problem is serious, Chuwei enterprise R & D management lack of strategic thinking of design. Kitchen engineering committee Chinese Building Decoration Association together with the Tsinghua University in mid 2013 co sponsored a period of 3 months China Chuwei industry leader in the creative training camp. It is reported, this training camp for kitchen tailored around business leaders, "the power of design" and "opportunity and change the" two major themes inspired teaching, industry executives on the industrial design and enhance the kitchen & bath products strategic planning capability.

Personalized products, enterprises to win the market
Sanitary ware products is always by the process designers to design, but with the development of the design industry, more and more people to join the. And now many designers have a tendency to bathroom space design, All flowers bloom together. under the integration of a variety of ideas, the collision between different design ideas, I believe the future will be more personalized bathroom products.

In addition, with the improvement of people's living standard, ceramic sanitary products, more and more Chinese people attach importance to ceramic sanitary products, consumers are increasingly critical. In the era of brand competition, only to achieve a unified brand value of the enterprise, in order to further meet the needs of customers, to realize the benign interaction between consumers and. In the brand concentration degree is low, product homogenization serious situation of the industry, the enterprise should pay more attention to product R & D design and production control standards, with the brand characteristics of their own to win the market.

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Decoration market gradually warmer Wei enterprises out of tricks busy promotion

Now, Chinese ceramic sanitary brand more and more enterprises, more and more pressure. As the spell sales, many enterprises began to frequent promotion. Conceivable Festival, the "discount", "buy send" means promotion "mass market, sales promotion is Nothing is too strange., even a bathroom products sold by the catty tricks, in order to seize person eyeball. Below, and small make up a check these promotion methods!

Micro-blog promotion, interactive exchange of popular since 2011, most bathroom enterprises is not only limited to line of promotional materials, publicity and propaganda line check. The modern economic society pay attention to interactive communication, and micro-blog this rookie with their exchange interaction unique by the majority of enterprises of all ages, open the bathroom enterprises official micro-blog, ubiquitous promotional body will greet. And then the derivative implanted "discount, allowing more profits" and other words of the casual game is rich and the promotion form.

Joint promotion, sanitary enterprises Baotuan heating joint promotion means to carry out promotional activities of enterprises or brands more than two. Building materials network that the biggest advantage is to enable members of the Commonwealth to obtain greater promotion effect with less cost, combined promotion can sometimes achieve alone can not achieve the purpose of promotion. Joint promotion will concentrate all the power, to spend a penny to do great things. This trend continued for Chinese sanitary ware enterprise it is a direct and effective method. Although there is competition between enterprises, but face the common problem is mutual win, which can help the enterprise to also give consumers a discount, this is business and consumers are willing to see.

Group purchase promotion, sanitary ware enterprises joined group purchase is refers to the enterprise according to the principle of small profits but quick, quality service to give less than the retail price of the group purchase discount and not purchased separately. Group purchase as a new e-commerce model, sanitary ware industry also is in ceaselessly, group purchase market. In fact, group purchase behavior is very suitable for China market, China consumers have Baotuan, love favorable characteristics, and the group purchase is a kind of commercial pattern is very good to meet consumer buying habits. Although early in the bathroom enterprises group purchase group purchase, many consumers doubt the quality bathroom products, but through nearly two years of sanitary ware group purchase market, although there are doubts, but does not affect sales, a light group purchase promotion prospects.

Bathroom double promotion, improve product sales online promotion spread fast, wide range, save money to do great things, but some consumers do not see the kind, scruples; offline promotion directly and effectively, panic buying site directly stimulate consumer desire to buy, but time-consuming, once the effect is easy to The loss outweighs the gain. So some companies choose double attack, line Qi awesome, to the largest range of radiation consumers and improve product sales.

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2013 sanitary industry year-end inventory: ultimate micro marketing

Back in 2013, the bathroom industry although the difficulties encountered resistance among many setbacks, but at the same time, there are many enterprises face the challenge in the face of adversity, innovation, has attract people's attention performance. For sanitary ware enterprises, facing the industry environment difficult, if only defense, will only make the situation more passive; only the positive attack, can the effective active. It is in virtue of such consensus, in 2013, the outstanding enterprise in the bathroom industry to explore, and have achieved great innovation in marketing mode.

Micro film -- high strength

With the China improving the quality of Internet users, Internet users self consciousness rise, the majority of users of advertising tolerance is more and more low, especially those hard advertising their stiff, straight, flat, some browsers can even directly to filter these ads. Nowadays, advertisements need to adopt more flexible, more flexible, more acceptable way of marketing, micro film and customized exclusively belong to the brand itself has become the new trend of the marketing industry. In September 23, 2013, domestic well-known brand sanitary ware Monalisa bathroom to a Home Furnishing network together to create the first micro film "secret lover" on the premiere ceremony.

Foreign trade barriers, product accumulation, a series of problems such as weak promotion, is one of the several key problems bathroom industry development in 2013. Especially for many small and medium enterprises, excessive hoarding, the serious influence to the capital operation, finally had to go on the road of low sales promotion. But at the same time, frequent promotion began to make the whole bathroom market appeared to be weak, "promotion" and "not sold" let many sanitary ware enterprises operating conditions more distress. In fact, after the promotion can not become the effective means to enhance the sales of sanitary enterprises, looking for new sales model may not be a good way of breakthrough. Micro film and the rise in recent years is introduced that homeopathy sanitary ware industry.

Micro film not only has the advantages of wide spread and effective interaction, and the manufacture cost compared with the advertising fee at tens of millions more economical, micro film small, there are incalculable power.

Hot spot effect -- Focus
View over the Chinese sanitary ware industry well-known enterprises, even in 2013 this adversity, but most of them still have a lot of sales. There are many reasons for this situation, but the effect of brand fame brought about by the absolute is the key. How to enhance the brand reputation? Different enterprises have different views, but no matter how change, grasp the social focus, improve brand exposure must be effective shortcut to enhance the reputation of the.

In 2013, with the "where" Dad to hit, kindly father "Tian Liang" exploded in popularity, and by the endorsement of the Monalisa bathroom homeopathy also gather a high degree of attention; at the same time, some enterprises began to invest in TV dramas, movies, Product placement gradually favored by the young people; and comics, concerts have become the enterprise marketing mode.

As people life rhythm accelerate ceaselessly, sanitary industry plus itself is a low degree of concern about the industry, if not necessary means of propaganda, many brand bathroom even in the bathroom outside the market place to appear in the eyes of the consumer, it also became an obstacle of sanitary products for sale. And to get rid of the dilemma of low visibility, "screen focus" is a great breakthrough road. The popularity and attention high TV programs and TV series of ads broadcast or title, can let the sanitary enterprises in the shortest time to obtain the highest degree of attention. In this way, not only can improve the sanitary ware brand awareness, also can let bathroom enterprises set up a good brand image to potential customers gain more.

Committed to innovation, the courage to break
The breakdown of the sanitary industry marketing, soft advertising from newspapers and magazines propagation speed slow, hard advertising to radio and television, dynamic, and then to today's Micro film, TV series, there are ads high interactivity and propagation velocity, every step, will represent the great cross marketing model sanitary ware industry.

In the face of unfavorable situation 2013 sanitary ware industry abroad resistance, plays a very important role in many excellent bathroom enterprises breakthrough innovation in the marketing mode of the development of the industry progress. At the same time, more sanitary ware enterprises should take the courage to take the first step of the "leader" as the benchmark, grasp the opportunity in the difficulties, the effective methods in the aspects of bold innovation!

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Bathroom everyone will commit six carcinogenic habit

bathroom supplierOne, toilet paper
Is Dr. Mangos listed first is every day people cannot do without toilet paper. He said, the toilet paper is recycled paper, to beautify the appearance, the majority of toilet paper added dyes, including fluorescent whitening agent or talcum powder. The color is more white toilet paper, may add more fluorescent whitening agent or talcum powder.
These additives containing benzene compounds; some poor quality toilet paper, but also with hepatitis virus formaldehyde, Escherichia coli, etc..
Long term and skin contact these substances may lead to leukemia and cancer.
reminder: buy toilet paper, must choose the quality is reliable, unbleached toilet paper, then rinse with warm water after a better paper.

Two, cleaning agent
Now many families like to put a box of fragrance agent in the bathroom, so that the environment becomes fresh and pleasant. It was the smell is a chemical compound, may also induce carcinogenesis. Dr Mangos suggested that the bathroom is best not placed deodorant, want to keep the air fresh, can often open a window or exhaust fan.
Most families use disinfectants and cleaning supplies, and often placed in the corner of the room or bathroom. They evaporated, tend to accumulate large quantities of the harmful gas.
In the bathroom, hot water bath, the toxicity is stronger. Some disinfectant containing two chlorobenzene, will stimulate the respiratory tract, the cell mutation induced leukemia, lung cancer etc..
reminder: these health products do not pile up in a corner or in the bathroom, put more appropriate in the balcony of good ventilation, sealing is good.

Three, plastic basket
The toilet in the home, also put a plastic basket. Experts say: the toilet is put in the basket will greatly increase the rate of bacterial growth, make the bathroom into a virus propagation field and the source of infection.
They think the general paper, thrown into the toilet can be washed with water; those hard to wash health supplies, can bring their own bag, to be brought out of the toilet in the trash, so that the toilet is clean and reduce pollution, completely without placing wastebasket in the toilet.
reminder: toilet more time as short as possible, read a book like this newspaper readers, should get rid of this trouble.

Four, bubble bath
Many young people doesn't like wipe the soap and shower, like lying in the bathtub bubble bath

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. Most of the materials from the natural soap. But the use of bubble bath foam agent is different, it is very fragrant, but the fragrance may cause skin irritation, dizziness; long time lying in the bathtub body contact foam agent, harmful chemicals "which contains foam stabilizer" will penetrate into the skin and breath of lung.
reminder: minimize bubble bath and shower gel, a good choice is a plant oil soap.

Five, toothpaste
Gum disease can cause heart disease, the disease damage to heart health than smoking and high cholesterol more.
In addition, gum disease can increase the risk for stroke, osteoporosis, diabetes, respiratory diseases, etc.. There are several active ingredient in toothpaste worrying.
Chemical substances "widely used in toothpaste sodium lauryl sulfate" that might lead to gastrointestinal diseases and liver poisoning; will make oral easier to fester, the risk of oral cancer. Abrasives in toothpaste are also thought to be hurt gums, gums are more vulnerable to.
reminder: do not think that the toothpaste more better brush your teeth, do not squeeze too much; do not frequent brushing your teeth three times a day, control.

Six, shampoo
Whether it is cheap or expensive shampoo, all without exception is a mixture of cleaning agent and other components. Like foam agent used in the bath, shampoo once long-term open storage, emulsified composition using formaldehyde will and shampoo which together produce a chemical reaction, forming a called "carcinogenic N- nitroso two ethanol".
Shampoo is a commodity in our lives are often used to, so the health problems it brings is also of particular concern.
Reminder: buy shampoo must read the content of the label indicating the detergent ingredients carefully, choose the content of at least one; don't make frequent shampoo, scalp exposure to cleaning agent; shampoo from now on by halving the amount of shampoo than before; when the shampoo pay attention not to let the shampoo into the eyes in the.

The Chinese easing policy came into effect on august 15, sanitary ware enterprises export pressure will reduce

Although China's foreign trade situation is very serious, but believe that under the national policy of affirmative, the export sector will definitely be back to life and to get rid of the fall in the first half, re - open the situation in foreign markets, in the world market is rising, not to be intimidated by the restrictive policy of the foreign market, used to explore foreign markets and occupation of foreign markets for China sanitary ware products in every corner of the world shine.

In view of the serious situation of China's exports, stable liberal trade policies introduced by the end of july, and its formal entry into force will be on august 15, the effectiveness of this policy will continue to the end of this year.The offers, among the most powerful being the exit inspection and quarantine costs of all exempt from the provisions of, this alone can save costs for the enterprise, and there's some people in the industry predicted that the measure will save exporters about the amount of {71#$71}6 billion.Regional foreign trade enterprises is a big positive, also contains more favorable among other measures, to encourage exporters and export.

This series of initiatives to make Sanitary Ware Enterprise in many ways, firstly, because exports and cost significantly lower costs, so that enterprises can in profits on the rise, and psychologically and strategically to reduce these concerns, and can focus into two main places of production and marketing.Second, enterprises can win more time, time in the society even more important than money, you know, sometimes the enterprise if the first action you can take one or more of the profits, so do not ignore the effects of time cost for Sanitary Ware Company.Third, enterprises.

China countries Customs and quality sector has notice a one-time Declaration and by policy will in more big range of the implementation of, this policy only in Guangdong in test stage, but the is relaxing to National more provinces including remote area, this shows countries in foreign trade regard for enterprise encourage and help, in the current bathroom enterprise suffered serious export crisis time, countries introduced a series of policy be is a timely, greatly reduce enterprise burden.

This series of initiatives to make Sanitary Ware Enterprise in many ways, firstly, because exports and cost significantly lower costs, so that enterprises can in profits on the rise, and psychologically and strategically to reduce these concerns, and can focus into two main places of production and marketing.Second, enterprises can win more time, time in the society even more important than money, you know, sometimes the enterprise if the first action you can take one or more of the profits, so do not ignore the effects of time cost for Sanitary Ware Company.Third, enterprises.

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Sanitary ware industry Opening the multi-horse race times

China sanitary ware industry to a halt at a time

Bathroom of the Three Kingdoms era, mostly in Guangdong, Shandong, Hebei, three times, but with the rapid development of Fujian in recent years, as well as sanitary ware enterprises in Henan Province, the three periods come to an end.As far as you can tell the bathroom market in China is a era, and it is because of the war led to the phenomenon of sanitary ware industry in China has now entered a period of stagnation and lost time.Enterprises to participate in this unprecedented in many areas of the fight, leading to their strengths are no small impact.

Maybe people in the profession looks like bathroom companies don't have much competition, but how is it possible there is no competition from the business itself?The number of businesses and a certain industry, the more naturally led to increasingly heated up, in particular rising star just popped up in a large number of industries, this will certainly lead to the traditional enterprises of industry have a big impact and threats.So for a traditional bathroom enterprise, they must not only strive to maintain their market position, and also to find a way to suppress opponents of expansion.But other than that, they had to disperse the energy to deal with China have long been entrenched in the bathroom market?

Therefore, as of the current situation, bathroom businesses really not easy to do, but the world is a place where all the competition.Like an animal to survive in nature, some people always say what the law is a very bad quality, so why are you eating plants or animals?That is because you have the ability to eat them, and they are not capable to eat you. So says the law is the law of nature's most basic and not a bad quality, people say that is because he didn't understand these very simple law of nature.

We can see a giraffe as a result of running from the Wolves chasing developed an ability to run quickly, so competition is to promote the enterprises to enhance their strength.So stag party hegemony through a tough period of time, we finally China sanitary ware industry there must be some typical brand of power, and those poor will disappear from the market.The fittest is a natural point is, some of the bad companies disappear for long term development of the industry, it is actually a good thing, because it can avoid some of the companies free to develop their own, resulting in a product yields significant excess of the industry to big.

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Winds of luxury bathroom ceramic market in China

At present, China has become a luxury gathered in an important country, because a lot of high-end consumer influence of ideology has received abroad, wind had become insensitive to the traditional expensive, but more inclined to foreign luxury wind.This leads to high - end consumer demand for quality of life there have been a significant escalation, the bathroom ceramics market winds of up to a great luxury, while foreign sanitary ware enterprises in the market is lucrative in the Warring States.

Because of these high end consumer the impression that in itself is Sanitary Ware enterprises abroad good, Tiles sanitary ware products of foreign production quality, design, and so on are beyond domestic enterprises, in fact, this is a backward consciousness, as early as in the past few years, China has full bath business is already in the follow up.We pay attention to keep pace with the times, not just the hardware side, the most important aspects is thinking of advancing with the times, because thinking determines the consciousness which has the effect of Action.

Recently, luxury bathroom European companies have started to settle in the most beautiful city of Qingdao, Shandong Province, this means that these foreign companies will wind in Qingdao a high-end luxury market, to promote the Qingdao local winds of high-end consumer ideology in the luxury of walking.And not just a well-known international sanitary company, but three swords together, the three top companies are sanitary industry leader, the purpose of the strong push into Qingdao is known by everybody, that our domestic companies have, what kind of thoughts on this?

Reporters accordingly interview domestic some famous bathroom enterprise head of, a brand enterprise head of to this performance very calm, said the current these The European bathroom enterprise has unable to in the European market made breakthrough, although said the European Union success limit domestic bathroom ceramic enterprise of mass into potential, but this does not can caused the European Union consumers enthusiastic purchase the European bathroom enterprise production products, because these consumers has is used to china affordable ceramic bathroom products, this suddenly a style and price regard conversion, natural Is it's hard to consumers in the short term time in to, and will raised consumers for the European Union dissatisfied with the

Bathroom products and sanitary ware enterprises in China are not exported to Europe, at present there are still many products are sold to Europe, so these European companies are looking for overseas only a breakthrough.Domestic sanitary ware enterprises do not have to be too nervous, too, which are currently only in the high-end market alien, but high and cold, someday rise of China Sanitary Ware Company will conduct a comprehensive and occupy the top of the market.

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